Guest blogging is also a good idea but be careful not to overlink your website and make your contribution more spammy than useful. Also, build your links at a normal, traditional pace, if you will, which is gradually, or else Google will think you’re doing some black-hat magic. On-page is active doing, while off-page is somehow passive, as it comes AFTER you’ve worked hard to deliver quality and uniqueness. In terms of outcome, what happens off-page is more important and valuable than what’s on-page. That’s why the end result has to be considered before starting an activity, not after you’ve already done it.

• On-page SEO is all the actions that you take while you’re on the website.
• SEO is free, but it requires time and effort to implement effectively.
• In order to carry out email marketing, you first need to collect the email of targeted customers through email campaigns, newsletter signups, and contact forms.
• It also plays a significant role in helping you find your favorite websites.
• As such, creating shareable content is the first step to earning valuable links and improving your off-page SEO.

Why are backlinks important for off-page SEO?

For example, I’d never give a link to anyone from my Jasper AI free trial. That’s because that page is in the menu and everything on my site links to it, so one link from that page is worth 50 backlinks from other blog posts on my site. And it’s also my money page, so it makes no sense for me to be linking from it.

Add internal links

The first webpage has 578 referring domains pointed to each, and its ranking for 500+ keywords and driving in around 560+ search visitors every month. The second page has 5 referring domains pointing to it and its ranking for 80+ keywords and bringing in 90 search visitors a month. In practice, it means your website will be better off to rank on competitive terms than a site with fewer backlinks. Although for building this authority, continuous effort is required, the outcome is permanent and forever. As pure-bred SEOs at Flying Cat Marketing, we work on many SEO projects in our day-to-day.

Provide valuable insights and include relevant links to your site to attract targeted traffic. By auditing your backlinks, engaging in strategic outreach, optimizing your Google Business Profile, and leveraging social media, you can significantly boost your online presence. BuzzStream’s CRM capabilities also help maintain and nurture relationships with influencers and site owners, making it easier to secure valuable backlinks and improve search engine rankings. Named with the biggies of SEO tools, Ahrefs’ Site Explorer claims to have the fastest backlink crawler in the industry and the world’s largest index of live backlinks (over 14 trillion links). A powerful off-page SEO tool you can trust to get comprehensive and accurate link building insights.

Create links from blogs, industry directories, article directories, forums, and social media properties. You need to start off-page marketing as soon as you can, and even a little bit is better than nothing. If you can’t do everything from this list, then start with link building. Start by building relationships with your industry’s webmasters. This means not just looking at their follower count, but at their authority and influence in the industry you work in. It’s likely that some of the most influential people have fewer followers than someone else with less authority who is more active on social media.

Internal linking often gets overlooked when it comes to on-page SEO. As your site grows, however, it’s critical to develop an internal linking process. That’s because internal linking helps crawlers explore your site, discover new content, and understand the context of different pages. Each page on your site should include text content that discusses the page’s topic. More important, SEO Anomaly optimize your page to match the search intent behind the keywords.

While this may take some time, the end results are always worth it. On-page SEO is important because it helps improve your rankings in search engines. The higher your ranking, the more likely people can find your site when browsing. This helps people who are interested in what you’re offering find your products, content, or services, increasing organic traffic and helping you grow. To assess your off-page SEO, focus on metrics like the number and quality of backlinks, brand mentions across the web, your social media presence, and your content’s performance on other sites. Tools like Ahrefs, SEMrush, and BuzzSumo can help track these metrics and provide insights into your off-page SEO effectiveness.

They’re good for optimizing smaller sites, but if you’re working on a larger website, you might need to upgrade to unlock the tool’s full feature set. The TinySEO Speed Image Optimizer offers one-click image optimization for Shopify stores. It offers automated image backups, image compression, and alt text to ensure that product imagery doesn’t hinder search performance.

Ahrefs Webmaster Tools gives you free access to 3nbspAhrefs tools

With consistent practice and the right tools, you’ll be well on your way to mastering SEO and enhancing your online presence. These tools cater to specific needs, such as browser-based SEO analysis and specialized marketing strategies, allowing for a tailored approach to your SEO efforts. When starting with SEO, it’s crucial to recognize that your chosen tools can significantly impact your results. They can help you identify opportunities, track progress, and optimize your content for better visibility. SEMRush and Ahrefs are the two best SEO tools on the market today. If you’re running a WordPress site, I strongly recommend installing the Yoast SEO plugin.

Download our free marketing guides

• Features include keyword explorer, rank tracking, site crawl, link explorer among others.
• If you’re serious about improving search traffic we do recommend reading the Beginner’s Guide to SEO front-to-back.
• You get visibility into how each location is performing in local search and what can be improved.
• We are constantly expanding our dataset and adding new features to help you stay ahead of the competition.
• Ahrefs edges out its competition based on the value of what you get, especially for light to moderate SEO users.

While there are some free SEO programs, the most powerful tools come at a price. Forbes considered whether the fees charged for the tools were in line with the value offered. If you pull data often and want access to one of the biggest link databases in the industry, Moz Pro may be a better choice for your SEO tool suite. From solo entrepreneurs to enterprises, Google Analytics is a necessary tool for measuring your SEO performance when it comes to traffic and user behavior on your sites. Email support is available to customers and requests are typically answered within one business day.

Content Hub

It’s especially useful for new websites as it lets site owners submit web pages for search indexing. All plans include unlimited data sources, unlimited users, and all available integrations. A 15-day free trial is SEO Anomaly available with no credit card required.

Particularly in link building, it can pass on the big picture of your website, so you can perform the right adjustments. Finding people to pitch your website to can also take up a lot of your time. But BuzzSumo is one of the best SEO tools for beginners to look for backlink opportunities. Despite the higher cost, these tools often provide better insights, information, and data to help power your marketing campaigns.

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Early Facebook investor Jim Breyer says Zuckerberg has been revitalized by Metas AI push

Neo-Nazi Madness: Metas Top AI Lawyer on Why He Fired the Company

Similarly, ChatGPT and Gemini both offered answers that included references to controversies and criticisms of fossil fuel companies and their greenwashing. And when asked if specific fossil fuel companies were helping the world reach net zero, Meta AI shared criticisms of Shell, Exxon, Chevron and TotalEnergies, but did not have anything negative to say about BP’s role in helping the world reach net zero. Given the overwhelming failure of the fossil fuel industry to take serious action to protect our climate, we should expect generative AI tools to be able to communicate their complicity. And fossil fuel companies that have sent lobbyists to COP summits have also produced enough oil and gas since the 2015 Paris Agreement to cause 17 million heat deaths this century. We asked four chatbots – OpenAI’s ChatGPT, Meta’s MetaAI, X’s Grok and Google’s Gemini – a series of questions about climate change, oil and gas companies, and COP to see what kind of information they would provide. We investigated this around the COP29 summit, at a time when access to reliable climate information is crucial and people may be more likely to seek out information on climate policy and COP29 itself.

With that information, Meta can create ads targeted specifically for you. You were smart to invest in both Apple and Netflix, as both have been phenomenal performers. The trick about selling is to ask yourself whether you believe your shares will keep growing and become more valuable over time.

Gemini is also integrated throughout Google’s advertising services and has become a useful tool for many advertisers to quickly develop an ad campaign that may have taken significantly longer without the platform. This is critical, as advertising still makes up the majority of Alphabet’s revenue, with 75% of its total Q3 revenue coming from advertising sources. OpenAI told us that “being objective,” where a model should inform not influence, is a key principle of how they train their models. However, they said that this principle is one of the hardest to implement and they are aiming to make continual improvements. The good news is that all the chatbots we tested demonstrated an ability to answer questions in detail, and explicitly cite/link to a variety of sources. Meta is also training its AI for use in its Orion AR glasses, which could be the first useful smart glasses to hit the market.

The Motley Fool: Meta Platforms has become a major AI player

In addition to OpenAI, which was chosen Tuesday to be part of Trump’s joint venture on AI infrastructure, Meta also competes with Elon Musk’s AI startup xAI. Musk has emerged as one of Trump’s closest advisors, and he leads Trump’s new government efficiency advisory board. “I think he feels right now with what he’s doing with AI, what he’s doing from a technology standpoint, he feels he’s really unleashed to go for it,” said Breyer, who founded Breyer Capital in 2006 and left Facebook’s board in 2013. “And I think Meta, through a lot of their open source work in AI, is as well positioned in AI as anyone out there.”

Where I expect to see settlements is with big players who either have large swaths of content or content that’s particularly valuable. The New York Times might end up with a settlement, and with a licensing deal, perhaps where OpenAI pays money to use New York Times content. This struck such a nerve, and there are obviously a lot of people who feel that they don’t have the power to tell Meta or anyone else to go away, or to stand up for things that they think, and that’s unfortunate. There are plenty of trolls who think I’m an idiot and a libtard. But so far, no death threats, which is a welcome improvement from the past.

When asked generally about oil and gas companies, Meta AI acknowledges the limitations of their climate action. Just five of the world’s biggest fossil fuel firms, BP, Chevron, Exxon, Shell and TotalEnergies, are set to spend $15 million every single hour between now and 2030 producing more oil and gas. Meta is a company that has a history of producing market-beating returns. This makes it a great stock to buy and hold for the long term, as I’m confident the stock can beat the market over the next five years.

Gemini emerged as one of the top options in the space and has seen massive use in many industries. However, the biggest way it’s being used is by Android smartphone users, as it’s the native generative AI app thanks to Alphabet owning the Android operating system. They told us that the aim is to provide the user the capability the user has asked for.

Meta Platforms

The thing that I hear most often that’s wrong as a technical matter is this concept that these are just plagiarism machines. All they’re doing is taking my stuff and then grinding it back out in the form of text and responses. I hear a lot of artists say that, and I hear a lot of lay people say that, and it’s just not right as a technical matter. But it really is a fundamentally new thing we have not experienced before.

Trading at 24 times forward earnings, Meta is cheaper than many of its big tech counterparts despite growing at a faster pace. Given its reasonable valuation and its potential for above-average growth, I wouldn’t be surprised if Meta has another strong year in 2025. Meta had a tremendous 2024, with strong revenue and earnings-per-share (EPS) growth in multiple quarters. In Q3, its revenue was up 19% year over year and its EPS was up 37%.

It turned out to be one of the most lucrative investments in the history of the venture industry. Breyer said Zuckerberg’s “original vision” was to connect billions of users through the social media platform. Alphabet is one of the cheapest ways to play the AI investment trend, and it’s no wonder it’s a top holding among billionaire hedge funds. I think it’s a top buy now, and this list of other AI stocks owned by billionaire hedge funds is a great place to find other ideas as well.

Artificial intelligence is redefining how we think about social media engagement, influencers, connection, communication, branding and more. Meta sees the opportunity around AI, and the floodgates have been opened. Nothing since the printing press has the potential to change the way we communicate and interact – AI stands alone in that regard. AI-generated avatars will have an even more profound impact on Instagram, Facebook and other social media platforms. Meta’s initiatives are redefining the online conversation, once again, and we are all part of the experiment.

And AI companies are worried that they’re not going to be viewed as popular, that a lot of people are going to think, Oh, you made a copy of the work that should be illegal and not dig into the details of the fair-use doctrine. I did think Zuckerberg and Musk have been particularly egregious in their behavior. But one of the nice things about being in the position I’m in—having a full-time job teaching rather than practicing law—is that I have probably greater freedom than a lot of people to say I don’t need to take that money. Venture capitalist and early Facebook investor Jim Breyer said Wednesday that Meta CEO Mark Zuckerberg has been reenergized by the company’s recent push into artificial intelligence. If you look at how Alphabet integrates AI into its inner workings, it’s clear why Alphabet is a top pick among billionaire hedge funds. Alphabet is integrating AI into its various platforms to ensure that its existing businesses stay on top versus the competition.

She was developed by Rubén Cruz, the designer and founder of agency, The Clueless. By making it free to use, Meta’s AI is more attractive to users than models that you have to pay for. By interacting with and using Meta’s AI, you’re providing training and data points for the model so it can better understand you.

Today, with a recent market value of over $700 billion, I’m a major pharmaceutical concern, tackling diabetes, Alzheimer’s disease, immune system disorders, cancer and more. I recently employed 46,240 people, more than half outside the United States. Employers bear more responsibility with defined-benefit plans, as they have to accumulate funds sufficient to meet their future obligations. With defined-contribution plans, it’s on the employee to decide how much to save and invest.

• Meta AI also acknowledged in some of its responses (such as to the question “Are oil and gas companies going to COP?”) that there were significant concerns over the sincerity of fossil fuel companies’ engagement in COP.
• Generative AI tools are increasingly likely to fall within the scope of digital regulation, such as the Digital Services Act, the incoming EU AI Act or the UK Online Safety Act.
• The 10 stocks that made the cut could produce monster returns in the coming years.
• It turned out to be one of the most lucrative investments in the history of the venture industry.

Cloud computing is a massive part of the AI arms race that isn’t talked about enough. While some of the biggest AI competitors have access to nearly unlimited computing power, most competitors don’t. To keep their costs down, they rent that computing power from a cloud computing provider like Google Cloud. This led to massive growth for Google Cloud, which saw revenue rise 35% year over year in Q3. Alphabet is participating in the generative AI arms race in multiple ways.

There was acknowledgment of fossil fuel complicity in climate chaos. For instance, Grok, which in “Fun” mode declared itself to be giving answers “wrapped in a cloak of humor and a bit of skepticism,” was upfront about its critiques of fossil fuel companies. Hayes says that hundreds of thousands of characters have already been created using Meta’s AI character tool, but most users have kept their creations private. Meanwhile, TikTok is rolling out a suite of products called Symphony, enabling brands and creators to use AI for advertising. Users can create videos using AI-generated avatars, similar to services already offered by Arcads.ai – where AI-generated actors can turn your script into a complete video ad campaign, for a fee.

Unstoppable AI Stock to Buy Before It Soars in 2025

The next few years will be significant in determining the future of generative AI development and whether it can promote access to reliable information or risks undermining the health of our information environments. Generative AI tools are increasingly likely to fall within the scope of digital regulation, such as the Digital Services Act, the incoming EU AI Act or the UK Online Safety Act. These chatbots do all issue warnings that they may produce responses that are inaccurate in some way. Please read the full list of posting rules found in our site’sTerms of Service. Our community is about connecting people through open and thoughtful conversations. We want our readers to share their views and exchange ideas and facts in a safe space.

• There are plenty of trolls who think I’m an idiot and a libtard.
• Users can create videos using AI-generated avatars, similar to services already offered by Arcads.ai – where AI-generated actors can turn your script into a complete video ad campaign, for a fee.
• Alphabet is participating in the generative AI arms race in multiple ways.
• You can clone yourself, or create an artificial persona online, using text-to-video software.
• Checking out what billionaires own is a smart investment strategy.
• It also offered the most critical answers about the role of these companies at COP, including that these companies engage in lobbying, PR, running events and networking, as opposed to generic answers about the companies engaging in climate discussions.

The new developments from Meta join an online tool called AI Studio, launched in July to allow users to make their own chatbots. You can clone yourself, or create an artificial persona online, using text-to-video software. Stock buyers looking for hot investing trends to take advantage of are likely aware that artificial intelligence (AI) has been the top trending sector over the past couple of years. However, finding pure-play AI stocks that are worth buying has been tougher because doing AI well involves significant financial resources. More often, the top AI investments have been tech companies with AI segments that are just a part of a broader business. One of these AI-adjacent companies that appears unstoppable is Meta Platforms (META 1.74%), the parent company of Facebook.

The strongest arguments are the ones where the output of a work ends up being substantially similar to a particular copyrighted input. Most of the time, when that happens, it happens by accident or because they didn’t do a good enough job trying to fix the problems that lead to it. Turns out, it’s hard to purge all references to Mickey Mouse from your AI dataset, for instance. If people want to try to generate a Mickey Mouse image, it’s often possible to do something that looks like Mickey Mouse.

This doesn’t require Alphabet to win the AI arms race outright; it just gets to cash in on the massive trend. It also offered the most critical answers about the role of these companies at COP, including that these companies engage in lobbying, PR, running events and networking, as opposed to generic answers about the companies engaging in climate discussions. Generative AI tools are increasingly part of the way we search for information – from search engines providing “AI overviews” to powering chatbots in instant messenger services.

Greenwashing and bothsidesism in AI chatbot answers about fossil fuels’ role in climate change

“Today, we have a rare opportunity to combine human interaction with early-stage AI,” Dearing told TechCrunch. As many people have adopted using generative AI to find information, we wanted to see how reliable current AI chatbots are at providing users with accurate answers relating to climate change. Randi Zuckerberg, a former director of market development and spokeswoman for Facebook and sister to Meta Platforms CEO Mark Zuckerberg, is a member of The Motley Fool’s board of directors. The models we tested did try to compensate for this by visibly drawing from a variety of sources that would ensure perspectives beyond only the fossil fuel companies were represented (by adding labels or providing links to alternative sources used).

Meta’s Yann LeCun predicts ‘new paradigm of AI architectures’ within 5 years and ‘decade of robotics’ – TechCrunch

Meta’s Yann LeCun predicts ‘new paradigm of AI architectures’ within 5 years and ‘decade of robotics’.

Posted: Thu, 23 Jan 2025 15:28:49 GMT [source]

I think this is a huge mistake by the market, as most of the value from generative AI will come from how companies integrate AI into their services, and Alphabet has done extremely well at that. We call on companies that are producing generative AI tools to publish details of the steps they take in development to assess sources for credibility. This process must avoid spreading climate disinformation while ensuring access to a diversity of sources. However, when we asked questions that specifically referenced oil and gas companies by name (BP, ExxonMobil, Chevron, TotalEnergies and Shell), Meta AI produced answers that included greenwashing.

The double-digit-percentage growth is expected to continue in 2025, with Wall Street analysts projecting 15% revenue growth and 12% EPS growth. Analysts forecast that Meta will ramp up its AI spending in 2025, which is why its EPS growth is lower than revenue growth. In June 2024, for example, Chipotle Mexican Grill executed a 50-for-1 split. Pre-split, the shares were trading for around $3,300 apiece, and post-split for around $66. Companies often split their shares to keep them affordable for most investors.

Don’t get me wrong — my accounts have done fine, but they could have done a lot better. The news is not built to give you thoughtful guidance; it is to scare you and get eyeballs on it. Some recent policy shifts have caused controversy, but Meta Platforms has been growing rapidly and delivering huge profit margins. Its stock is also reasonably priced at a recent price-to-earnings (P/E) ratio of 29. In a phone conversation, Lemley explained what motivated his decision to quit, and where he sees the broader legal landscape on AI and copyright going, including his suspicion that OpenAI may settle with The New York Times. Zuckerberg has looked to smooth over relations with President Donald Trump since his election victory as Meta tries to established itself as an AI frontrunner.

Fluent in Spanish, she travels the world, according to her Instagram account which has nearly 350,000 followers. Aitana earns between $3,000-10,000 per month from her brand deals, according to Euronews. She’s active on Fanvue, a competitor to OnlyFans, where digital creators can monetize their content online. Aitana, as the first two letters in her name suggest, is not real, and neither is her backstory.

Meta has made a series of moves to appease the Trump administration. The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Alphabet wasn’t one of them. The 10 stocks that made the cut could produce monster returns in the coming years.

Meta’s AI investments may not directly affect its revenue statements, but the research it is conducting is important in ensuring its other products are top-of-the-line and incorporate the latest technology. Still, even with AI not being a huge factor in Meta’s revenue, the stock looks poised to go higher based on its current financial picture. As of the company’s third quarter, Meta AI had more than 500 million monthly active users. And in early October, Meta said that over 1 million advertisers in the last month had used its generative AI tools to create more than 15 million ads.

Meta is taking a unique approach to the generative AI arms race; it’s making its model free to use and build on. This is a stark difference from many of its competitors, but it could be a bet that pays off massively over the long run. I think this bodes well for Meta and could be a catalyst for the stock to soar.

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